Creating the right community with the right tool
Working at Grill’d is more than just flipping burgers for the average employee. It’s about being a part of something bigger – a community that cares, gives back, and has your back. When you join their workforce, you join their family.
“Love Work.” That’s the Grill’d way.
But to build a culture of family and create an environment where employees genuinely love to come to work, you need more than just a good tagline. You need cross-team coordination, information-sharing, transparency, equality, excitement-building, opportunity, and inclusion. And just as importantly, you need the right tool to bring this to life.
Workplace Results
88%
user adoption rate
91%
monthly active users
3 weeks
to launch
One tool to rule them all
With a young demographic of employees across company-owned and franchise restaurants, Grill’d leaders were looking for a way to consistently communicate with their 4500 team members, source innovation, and share success. Some restaurants had turned to Whatsapp groups to do this, but this led to inconsistent experiences and communication silos.
Some forward-thinking restaurants and teams across Victoria, South Australia, and Western Australia had already adopted Workplace from Meta and saw huge benefits. It was easy to use, familiar, and mobile-led and allowed for visibility and transparency of the entire organization. A game-changer for franchisees who could now stay connected to the broader Grill’d community.
With all of the success seen in these regions, Grill’d Support Office knew that Workplace was the tool to drive consistency in their communication across the entire business. They also knew the platform would be the key to launching new burger ranges such as the ‘Impossible Burger’ and driving their ‘Local Matters’ initiatives. Workplace could help rally their people, crowdsource ideas and get feedback when needed.
Creating connection where it truly matters
Having seen similar hospitality organizations partner with Employee Experience experts Enablo to roll out Workplace successfully, Grill’d reached out to us, and the rest is history!
“Some might say it’s not possible, signing up to launch software enterprise-wide in the space of three weeks, especially while dealing with the ongoing impacts of COVID across many of our restaurants. But, Workplace is so easy to use, and with the support of Enablo, we knew we were in safe hands. Sure enough, we worked together to hit all our deadlines and by launch, 76% of our people were active on Workplace. It’s been nothing short of a success and has already allowed for a much deeper connection with our restaurants across the country!” – Stephanie Day, Internal Comms
Where it all happens – on Workplace!
A big part of the launch’s success has been the backing of Grill’d’s senior leadership team, including Founder Simon Crowe.
“In the past, we have been heavily reliant on our regional, area, and restaurant managers to deliver messages through to our restaurant teams. This naturally led to some inconsistencies across our 140+ restaurants. With Workplace, we can now deliver the same message instantly, for everyone in the team to view. Connection, Growth and Belonging are key attributes to our culture, and we are excited that Workplace will bring us all closer together.” – Simon Crowe, Founder and Managing Director.
Supporting local communities is also deeply ingrained in the values and strategy at Grill’d, with their Local Matters initiative contributing $6 million to local causes over the past ten years. Workplace plays a pivotal role in amplifying the program, with staff sharing innovative ideas around community and sustainability to help drive change in and outside their restaurants. That’s exactly what Grill’d Nobbies Beach did when they started trading a bucket of trash for free chips on the Gold Coast and sharing the campaign’s success on Workplace, helping to inspire others in the organization.
“Supporting our local communities is something that’s close to all of our hearts here at Grill’d. Our Local Matters program is driven by our restaurant teams, and I know that through sharing ideas and telling stories on Workplace we’ll be able to take it to all new heights, which I’m personally really excited about too.” Amy Dickinson – Project Manager.
“Workplace makes it so easy for me to connect with my team members, even when I’m not in the restaurant with them. And it’s pretty cool to be able to see all the great stuff happening in other restaurants and our Support Office. I’m really proud of our people, and what we do, and I am so happy that there’s now a place to see all of that, in real-time. Workplace really brings Grill’d to life!” – James Cross, Restaurant Manager.
James Cross – Grill’d Restaurant Manager
Need a workplace tool that’s as good as a Grill’d burger?
Find out how you can bring Workplace to your organization and help build the ultimate employee experience by partnering with Enablo.
As your digital employee experience partner, consider us an extension of your team. We bring a time-tested methodology, custom solutions, and person-to-person support to ensure your organization’s ongoing success.
Talk to us to find out how we can help your organization today!